Truth Markets

According to Valleywag, Guy Kawasaki’s new venture Truemors has launched with a host of problems. Malicious and frivilous listings, as well as gaming the system to manipulate rankings. Perhaps, if he incorporates markets or other decision making mechanisms, some of these problems can be ameliorated. Nonetheless, it appears at best his site will simply popularize the most well crafted and appealing rumors. Does popularity = truth? I don’t think so.